Day 3 in Tokyo

We stopped by the Tokyo Billionaire Boys Club & Ice Cream Flagship Store today.

cimg3102.JPG

One of our employees really took out motto to heart!

cimg3106.JPG

cimg3107.JPG

3 photo shoots in a row, you guys saw the Blueberry Waffles kicks yesterday, here are the Banana Waffles. Strawberries also are on the way.

cimg3112.JPG

Teriyaki Boys -1 in full effect, they are shooting their video tomorrow for the new single.

cimg3131.JPG

Goodman stopped by wearing our Billionaire Boys Club Gortex Wind Stopper blazer which just dropped in our stores and at a few of our retail partners.

cimg3143.JPG

Shadi was on hand to shoot our new look book, we did catch him eating on the job in between shots.

cimg3152.JPG

cimg3153.JPG

cimg3168.JPG

Could this really be safe and does this guy have a huge helmet?

cimg3123.JPG

23 comments
« Back to the blog

23 Comments so far

  1. bencecsosz February 16th, 2008 12:53 pm

    the tattoo and the new waffles are sick..
    i still haven’t worn my original waffles..

  2. Webdesign February 16th, 2008 3:10 pm

    Open the store in Amsterdam! we need it!

  3. TiL3R February 16th, 2008 3:15 pm

    Tokyo… THE DOPEST CITY IN THEE WORLD MANG!!! I GOT MY TICKETS FOR THE GLOW IN THE DARK TOUR…SASKATOON BAB3Y

  4. kimbellytran February 16th, 2008 3:47 pm

    You’re so handsome Pharrell!

  5. Nike DUNKaroos February 16th, 2008 4:43 pm

    uh oh…I see the ‘crashed car; series is gonna include a maybach….doesnt look wrecked tho

  6. tapenerd February 16th, 2008 4:58 pm

    That guys tat is sick. Those shoes are so amazing. I want them!

  7. John February 16th, 2008 5:14 pm

    daaaaamn, that tattoo is crazy! seriously crazy!

    and that 1st pic looks like the flyest ski lodge fit ever lol

    http://www.swaggerdap.blogspot.com

  8. Toy Soulja February 16th, 2008 6:37 pm

    Hey Pharrell – Come and Make A Flagship Here In Iran :D .Really Impressed By The Lookbooks.

  9. icecreamman February 16th, 2008 10:27 pm

    we need waffles with bacon…..sick tatoo nice typo aswell. keep the good stuff comin!!

  10. Maria February 17th, 2008 12:50 am

    Just came on the site to see what’s new, and can I just say: Pharrell you look so cute in your Billionare Boys bomber! I would have worn the white one too! :-)

  11. coolerthanthou February 17th, 2008 5:52 am

    Eeen-ter-esting, tit-for-tat. tattoo!! The rear end on the motorcycle reminds me of a motorboat, but honestly, I would’nt resist taking a shakedown ride anyway.

    The ice cream sandwich, all in all is a brilliant concept dessert, but Nothing beats sandwiching vanilla ice cream with two hot-off-the-iron waffles, Insane greatness indeed!! I have ever tasted! :-)

    I take a liking to Goodman’s ensemble. His cool Hugh Hef yacht BBC blazer is amazing! This adds instant downtown cool to some style to the ever so conservative look of a corporate office!

  12. Jay.O February 17th, 2008 4:09 pm

    Well, it’s a great motto, so why not? ;)

  13. donmarcus0 February 17th, 2008 7:10 pm

    did you ever do work with daylek?

    some of his graphx are dope!

    http://www.scion.com/broadband/index.html?ch=0&sh=4&ep=6

  14. syncity February 17th, 2008 11:30 pm

    why do u look so sad in the photoshoot? :( *SMILE!*

  15. messyblad February 18th, 2008 12:32 am

    had no idea u guys were in town?! gonna pop down to Harajuku on the off chance that u may have a return visit to the store!!!

    I never knew that dude has that tat, he was the one that recomended me to get the purple and blue ice cream hat rather than the yellow/purple one…nice guy and super nice tattoo!

  16. RO February 18th, 2008 10:35 am

    Hi I’m a young french designer , im only 18 and im already have passion for fashion you can see my creation on those links :http://img134.imageshack.us/my.php?image=sanstitre1fo9.jpg ; http://www.hhkoncept.com/secret/
    hola at me for collabo
    peace

  17. ajm February 18th, 2008 1:54 pm

    First pic……fresh. That jacket is fiyah!
    I will wait for the strawberries.

  18. dmm1987 February 18th, 2008 6:11 pm

    http://ruadovale.myminicity.com/ hei mr skate boi P! see my city em Portugal!

    Pharrell come to Portugal just one more Time!!

  19. Life Is What U Make It February 18th, 2008 10:24 pm

    man i love that tattoo

    yessurr!!

  20. Expressive Frontier February 19th, 2008 12:43 am

    Dope tat, I’m feeling the old Hugh Hef style smoking or lounge jacket. Its a sleek look.

    -Expressive Frontier Blog

  21. luna February 19th, 2008 4:15 pm

    I love pharrell’s jacket, but prefer it in black.

  22. inga February 20th, 2008 11:48 am

    That tattoo is hot! I like that.

  23. jacqui_skatep February 29th, 2008 10:48 am

    í am loving that wind stopper jacket! you may know camilla & marc, who have done something very similar for ladiiiiiiiiiiiiies. but theirs is main cream black trim i think. either way – japan is a hot place.

Leave a reply

You must be logged in to post a comment.